As the name suggests, Augmented means mixed..so, when you mix real world with virtual world, it becomes Augmented Reality. Augmented Reality superimposes graphics, audio and other multimedia objects from computer screens onto real time environments. Imagine you point your phone camera towards one movie poster and what you see is that movie’s trailer superimposed over the poster. Imagine you are lo
st in a new city, so you just point your camera towards the nearby buildings, and your phone will show you the way back to your hotel. You might have seen a fashion store in one of those hollywood movies, where you can try out different dresses just by standing in front of a lcd sreen without even toching the actual dress. Imagine kids playing with virtual Hot Wheels cars around them which they can see with a webcam. All this stuff sounds quite futuristic from a sci-fi movie, but its already available in the market for you to experience. The crazy brains at Gamooz believe that Augmented Reality is the next big thing, and our braincells are always working in finding ways to use this technology in consumer products which are easy to use and extremely useful at the same time.